Cup Design
We can say that some people depend on a cup of coffee every morning to help them start the day with the right foot. Are you one of them? Coffee lover or not, many people unconsciously tend to choose the better looking coffee cup. Besides the smell, many of us select our cup of coffee by how the cup design looks. We judge things by their appearance, size and style. A great illustration of the perfect design that makes people want to have a cup of coffee on their hands is the effective design of Coffee Bean cups. We can quickly see and notice that this specific cup is of 70% pure white color. Now, the designer of this cup did not run out of ideas and just decided to leave the cup like that. Instead, he did it purposely. The designer of this cup did not touch the blank area of the cup because he wanted the main logo design to stand out. Second, he maybe did it to help us notice and easily read the Coffee Bean logo.At the same time he wanted to promote the company's name by putting on a brown color the words "The Coffee Bean". He used brown because that is generally the color of coffee. It was a pretty clever idea to make people read the company's name; our eyes go straight to the words. Another assumption is that people do not really like to read too much info on a cup of coffee that is the reason he decided to eliminate all the unnecessary things. The cup design is a successful design because it was made with solid plastic material. The material was chosen to hold hot liquid and prevent people from burning their hands. It has a smooth surface and it comfortably fits on the palm or our hand.
The lid is completely solid white and has a perfect apperture where fresh and delicious coffee is pour out
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